About
Services
Customer Journey Mapping
Empower your teams to make customer-focused change
Journey Health Score
Show the health of the journey and measure improvements
Emotional North Star
Measure and Design Experiences for Emotion
CX Program Consulting
Build your CX roadmap, incite change, & drive business impact
Closed Loop Feedback
Act on customer feedback and design customer-centric processes
Results
Blog
Blog
B2B Journeys (or B2B2C)
Customer Experience Vision
Customer Journey Mapping
Customer Personas
CX Program Strategy
CX Technology
Driving CX Culture Change
Employee Experience
Interviews with CX Experts
Metrics & ROI
Surveys & Feedback
Voice of the Customer
Books
Do B2B Better
Drive Growth Through Game-Changing Customer Experience
How Hard Is It To Be Your Customer?
Using Journey Mapping to Drive Customer-Focused Change
Contact Us
About
Services
Customer Journey Mapping
Empower your teams to make customer-focused change
Journey Health Score
Show the health of the journey and measure improvements
Emotional North Star
Measure and Design Experiences for Emotion
CX Program Consulting
Build your CX roadmap, incite change, & drive business impact
Closed Loop Feedback
Act on customer feedback and design customer-centric processes
Results
Blog
Blog
B2B Journeys (or B2B2C)
Customer Experience Vision
Customer Journey Mapping
Customer Personas
CX Program Strategy
CX Technology
Driving CX Culture Change
Employee Experience
Interviews with CX Experts
Metrics & ROI
Surveys & Feedback
Voice of the Customer
Books
Do B2B Better
Drive Growth Through Game-Changing Customer Experience
How Hard Is It To Be Your Customer?
Using Journey Mapping to Drive Customer-Focused Change
Contact Us
Latest from our experts
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09/22/2022
Do B2B Better Excerpt #2: Nancy Flowers
By Jim Tincher
09/20/2022
Do B2B Better Excerpt #1: Roxie Strohmenger
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09/15/2022
The CX Event You Don’t Want to Miss
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09/09/2022
Why You Need an Emotional North Star
By Jim Tincher
07/15/2022
What Is a Journey Health Score?
By Shawn Phillips
06/30/2022
The Peak-End Rule’s Missing Piece
By Jim Tincher
06/23/2022
Will a Four-Day Workweek Boost EX & CX?
By Jim Tincher
06/09/2022
Unsung Benefits of B2B Customer Journey Mapping
By Nicole Newton
06/03/2022
Qualitative Research: Are Your Teams Up to the Task?
By Nicole Newton
05/27/2022
Survey Says: Close the Loop!
By Shawn Phillips
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