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Worst Example of Inside-Out Thinking Contest

Sage Troolin Sage Troolin 06/26/2019
How Hard Is It to Be Your Customer Journey Mapping Book

As CX leaders, fans and enthusiasts, we naturally believe that everybody should embed the voice of the customer in decision-making. Unfortunately, we know that isn’t always a reality. Sometimes, companies “follow their gut,” doing things that clearly don’t stem from customer needs.

So we’re reaching out to you in the CX community. What is the worst example of inside-out thinking you’ve seen? The top three examples will each receive a copy of our book, How Hard Is It to Be Your Customer?

Enter here.

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