How Hard Is It to Be Your Customer Journey Mapping Book

Worst Example of Inside-Out Thinking Contest

How Hard Is It to Be Your Customer Journey Mapping BookAs CX leaders, fans and enthusiasts, we naturally believe that everybody should embed the voice of the customer in decision-making. Unfortunately, we know that isn’t always a reality. Sometimes, companies “follow their gut,” doing things that clearly don’t stem from customer needs.

So we’re reaching out to you in the CX community. What is the worst example of inside-out thinking you’ve seen? The top three examples will each receive a copy of our book, How Hard Is It to Be Your Customer?

Enter here.

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