The Christmas Journey

As you likely know, I’m a huge fan of a great customer journey map. While I’m working on a January update featuring interviews with nine customer experience leaders, I want to share this fantastic post by my friend Peter Leppik.  Enjoy!

1 reply
  1. Christopher Frawley
    Christopher Frawley says:

    Jim, this is great. It rightly tracks the emotional journey through the experience. If we can improve the Christmas experience, then the other holidays should be easy !!


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