Do you celebrate your best staff? And do you do it publicly? Here’s a group that serves as a great model.
We always drive to the family cabin in Maine. This year we stopped by Toronto on our way home, and I let my daughter Becca determine our itinerary for our half-day visit. Becca has loved travel since the day she was born, so naturally she chose to take us to Chinatown. As we wandered around we found this fantastic Japanese Ramen restaurant, Ajisen Ramen
. I highly recommend a visit, as both the food and staff were excellent. But this isn’t a travel or restaurant blog. What can we learn about customer experience that can apply to call center managers, grocery store leaders, travel agents or other customer experience pros?
What struck me most was Ajisen’s approach to their customer satisfaction survey. Rather than asking a 5-, 7-, 10- or 11-point rating of satisfaction, loyalty, likelihood to recommend, etc., they do something different. Instead, they ask you to vote for the Best of the Best among their staff. Check out their questionnaire. They also promote the program through the poster at the entrance to the restaurant.