About
About Us
Learn about our mission, values, and team of experts
Do B2B Better Conference
Learn about our annual B2B customer experience conference
Services
Customer Journey Mapping
Empower your teams to make customer-focused change
Journey Health Score
Show the health of the journey and measure improvements
Emotional North Star
Measure and design experiences for emotion
CX Program Consulting
Assess your program maturity, build your CX roadmap, and drive business impact
Closed Loop Feedback
Act on customer feedback and design customer-centric processes
Results
Case Studies
Results that focus on the outcomes you seek to bring ongoing success
White Papers & Reports
Resources to empower CX practitioners to tackle today's challenges
Blog
Blog
B2B Journeys (or B2B2C)
Customer Experience Vision
Customer Journey Mapping
Customer Personas
CX Program Strategy
CX Technology
Driving CX Culture Change
Employee Experience
Interviews with CX Experts
Metrics & ROI
Surveys & Feedback
Voice of the Customer
Books
Do B2B Better
Drive Growth Through Game-Changing Customer Experience
How Hard Is It To Be Your Customer?
Using Journey Mapping to Drive Customer-Focused Change
Speaking
Partners
Contact Us
About
About Us
Learn about our mission, values, and team of experts
Do B2B Better Conference
Learn about our annual B2B customer experience conference
Services
Customer Journey Mapping
Empower your teams to make customer-focused change
Journey Health Score
Show the health of the journey and measure improvements
Emotional North Star
Measure and design experiences for emotion
CX Program Consulting
Assess your program maturity, build your CX roadmap, and drive business impact
Closed Loop Feedback
Act on customer feedback and design customer-centric processes
Results
Case Studies
Results that focus on the outcomes you seek to bring ongoing success
White Papers & Reports
Resources to empower CX practitioners to tackle today's challenges
Blog
Blog
B2B Journeys (or B2B2C)
Customer Experience Vision
Customer Journey Mapping
Customer Personas
CX Program Strategy
CX Technology
Driving CX Culture Change
Employee Experience
Interviews with CX Experts
Metrics & ROI
Surveys & Feedback
Voice of the Customer
Books
Do B2B Better
Drive Growth Through Game-Changing Customer Experience
How Hard Is It To Be Your Customer?
Using Journey Mapping to Drive Customer-Focused Change
Speaking
Partners
Contact Us
interviews
01/30/2020
Exploring Customer Journey Mapping – An Interview with Jim Tincher
Heart of the Customer Guest
08/08/2019
Video Interviews=CX Impact
Jim Tincher
07/10/2018
An Interview with Devin Anuzis of Benchmark Senior Living
Jim Tincher
02/07/2018
Designing Customer Journey Maps: An Interview with Kris LaFavor
Jim Tincher
More Reading For You
12/13/2017
The Power of Moments: A Q&A with Chip and Dan Heath
By Jim Tincher
08/07/2017
Bringing the Voice of the Customer into CX Design – an Interview with Beth Berg
By Jim Tincher
07/13/2017
Interview: Best Practices in Patient Experience
By Jim Tincher
11/08/2016
Interview with Steve Eagon of Unitron: Creating a Great Patient Experience
By Jim Tincher
03/09/2016
Creating a “Heart-Wired” organization – an interview with Chrisie Scott, VP Marketing at Meridian Health
By Jim Tincher
05/10/2012
Dunn Bros Coffee – the Non-Chain Chain
By Jim Tincher
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