A few weeks ago, I found myself flying Air Canada for the first time. There were multiple issues – both flights were delayed without notification, three flights were scheduled from the same gate within an hour, leaving nowhere to put all the passengers, and agents didn’t have working scanners so had to manually write down each person’s seat as they boarded. Read more
Customer Experience Vision
Developing a customer experience vision is a necessary first step in pursuing an organizational change in the way your business provides services to its customers. A customer experience vision defines these aspirations and why they matter to your customers. Learn more below.
I visited Antelope Canyon a few weeks ago. It’s a terrific trip, and I highly recommend it.
As a part of the trip we visited the Glen Canyon Dam. Upriver of the Hoover Dam, it creates Lake Powell, the second largest man-made lake. The tour guide shared the three priorities for the dam:
- Water management
- Power generation
- Water recreation
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Journey maps are the clearest way to visualize your customer experience. Download our journey mapping toolkit to start.